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Related Jobs or Working with these Jobs Green Grocers sell fresh fruit and vegetables to
either the general public or other businesses. Wholesale greengrocers place
orders with growers and importers, and sell these on to fresh produce shops,
market traders and catering outlets. Online greengrocers sell direct to
consumers through a website.
Green Grocers will often buy directly from primary producers in order to obtain the freshest produce. They may also buy bulk produce from wholesale markets. "Consumers are becoming more
interested in healthy food. This has led to more small businesses selling
organic produce through local farmers' markets, and weekly doorstep
deliveries of organic vegetable boxes that can be ordered through the
internet.
Alternative names: Produce marketer, Fruiterer, Knowledge, skills and attributes
Duties and Tasks Green Grocers perform the following tasks:
Working conditions The majority of Green Grocers now telephone stock orders through to wholesale suppliers, although some visit fruit and vegetable markets to buy stock. Those running their own businesses are also involved in managing staff, keeping financial records, carrying out stocktaking and organising deliveries.
Green Grocers need a keen eye for identifying freshness and quality in fruit and vegetables. Many Green Grocers will also sell fresh herbs, eggs and dairy products. There may be opportunities to manage a shop or fresh produce department for a supermarket chain. It may also be possible to branch out into other business areas, such as a farmers' market unit, farm shop, vegetable box supplier or wholesaler. Greengrocers managing their own business usually
work long hours. They may start very early as they may need to buy fresh
produce directly from wholesale markets.
Education and training/entrance requirements There are no minimum qualifications for becoming a
greengrocer, but it is useful to be good with figures and have an interest
in business. The Diploma in retail business may be relevant for this area of
work. Experience of working with customers, selling, or handling cash is
helpful. A clean driving licence may be needed. |
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